Helping business owners to grow and thrive through positive media coverage 


PR strategy & delivery


Spend less on advertising and get better results.


Generate new leads that bring in more business.


Feel good about being more visible.

Do you see other business owners in the news and wish you could think of something newsworthy to publicise your own business?

Have you considered writing a press release but not known where to start?

It’s frustrating when you want to be more visible, but you simply don’t have the tools or knowledge to kickstart some PR. 

If you want to get your business in front of thousands of potential customers and get known as a trusted expert in your sector, then Write on Time Ltd can help.

Former journalists turned PR pros, Michelle and Christian Ewen founded Write on Time Ltd in 2017.

Together, they have helped more than 3,000 business owners to think of something newsworthy to say and take the first steps towards getting their story in newspapers, magazines, on the radio or TV. They are co-founders of the world-first #SheCan365 project – now an award-winning female entrepreneurship blog and crowdfunded book.

Whether you’re an innovative start-up or celebrating decades in business, now is always the right time to tell your story! 


“If I was down to my last dollar, I would spend it on PR” – Bill Gates


What we offer


As former journalists, we think like reporters and uncover genuinely newsworthy stories in your organisation.


Personalised PR coaching for business owners who want to increase their visibility and manage their reputation.


‘How to’ advice for business owners who want to improve their PR and marketing skill-sets.


The ultimate mentoring and accountability group for consistent visibility in the press. 


Top testimonials

Helena McBride

After our last APDO conference on 20 May 2021, I was so impressed with Write on Time’s approach that by 21 May, I received my confirmation of my PR Power Hour  booking with Michelle and Christian.

They both gave some great pointers, great advice and positive vibes that ‘I can do this’. I was so encouraged! 

I have since ‘appeared’ on three different radio stations for interview (some more than once), and on an Australian podcast as a guest. I have also had articles written by me and about me in local newspapers, homes magazines and lifestyle publications.

This has all contributed to the award I won earlier this year, South of England ‘Professional Organiser of the Year 2021/2022’ from Prestige Awards.

I wouldn’t have had the courage to do this without their positivity and enthusiasm. What also greatly helped was the 100 and 150-word bios that I also engaged them to write for me.

Michelle and Christian showed genuine interest in me, my history and my career – getting every last detail to boil down succinctly into something cohesive I could use.

I highly recommend investing in yourself and your business in this way. You can do it too!

Helena McBride
The Space Maker
Lesley Spellman, The Declutter Hub

Whilst Ingrid Jansen and I enjoyed media and online success in the UK before, promoting The Declutter Hub in a global market was brand-new territory for us.

In a PR Power Hour, Christian and Michelle taught us how to change the tone of our PR and capitalise on our expertise in a way we hadn’t explored before… 60 minutes of fantastic takeaways!

If you want straight-talking, no-nonsense expert PR advice, these two lovely people are just the ticket.

Lesley Spellman
The Declutter Hub
Lisa Shannon, Transformational Therapist

Well, both of my stories made it into the local press today!

I’ve simply followed all of the advice – trusting the process devised by Michelle and Christian. I’ve listened to feedback and learned.

Lisa Shannon
Transformational Therapist
Lynn Parnell, Founder of Logistics Partners Consultancy

Michelle and Christian are great at getting a story out of anyone and then presenting it to the press in a way they can’t resist.

Lynn Parnell
Founder of Logistics Partners Consultancy
Janine McDonald

Michelle and Christian were speakers at a networking event, and I have to say that they were some of the best speakers I have had the pleasure of listening to. They were amazing! They both took interest in each and every one of our businesses and took us through step by step of how to get in the press.  I highly recommend them both! Thank you for sharing your wisdom.

Janine McDonald
Professional Declutterer
EasyTots Award

EasyTots has had the pleasure of working with Michelle and Christian on a number of projects. Award writing is an important thing to get right. We were so happy with how our award entry was put together. Write on Time delivered a compelling, professional and engaging entry, and I’m sure that contributed towards our award success.

Helen Davies
Founder of EasyTots
Duvelay Awards

Michelle and Christian worked for Duvalay for several years – helping with award entries to gain not only recognition within our own industry, but wider afield amongst the general business community.

They quickly grasped what the core and heartbeat of our family business was and articulated this so well in the entries they submitted. We had a very high success rate. This proved beneficial to us in many ways and was some reward for the hard work we had put in over the years.

Liz Colleran
Sales & Marketing Director at Duvalay
Helen Pritchard Awards

I would never be a multi-award-winning entrepreneur without Michelle and Christian. An entrepreneur maybe, but never award-winning.

The application is where the magic happens and where you can absolutely nail it or get it hopelessly wrong – even if you deserve to win. This is because the judges are sifting through so many entries… They are looking out for certain key pieces of information and that’s where taking expert advice on this process comes in.

Michelle and Christian know exactly what judges are looking for in relation to the specific award you are entering; that’s the magic.

They are my secret weapon, which has led me to complete an awards hat trick (the Enterprise Vision Awards 2019, the FSB Awards 2020 and the Single Mums Business Network Awards 2020).

Helen Pritchard
Founder of. Helen Pritchard Online
Nikki Powell

Michelle and Christian spoke at a Bolton MIBA meeting recently. I followed their advice and a week later I had a story published in my local paper. Thank you so much both of you. What can I say? What you’re doing works!

Nikki Powell
Author of ‘Lucys [sic] Little Book of Meditations’


The people who make it all happen

Michelle Ewen

Michelle Ewen

Creative Ideas Engine

Over the past 20 years, I have generated more than £1m worth of free publicity and written every kind of winning award entry – including an MBE.

Having graduated with First Class Honours in Journalism & Script Writing, I worked for the national press – exposing love rats and scandals in The Mirror, The People, Chat, Take a Break and many more true-life magazines!

Aged 25, I then became Commercial Features Editor for Guardian Series Newspapers – specialising in persuasive copywriting for businesses.

Later, as Public Relations Specialist at an NHS Trust, I recruited Stephen Fry to front our ‘Stamp Out Stigma’ campaign; advised the Board; and empowered patients to share their lived experience of mental health with the media.

Key Skill: Writing kickass press releases and award entries.

Christian Ewen

Christian Ewen

Pitching & Proofing King

Aged 25, I broke the record for the youngest ever Press Officer at the FTSE100 company that hired me as an official spokesperson. I wrote press statements for Sky News and the BBC; delivered award-winning PR campaigns; and regularly secured broadcast and print coverage worth six-figure sums in equivalent advertising value.

I originally started out as a Commercial Features Reporter for Guardian Series Newspapers – writing advertorials and lifestyle features – after studying Journalism at LJMU.

Later, I worked as a Publisher for five years at one of the world’s leading non-fiction military history publishing houses in the English language. I took a project management role – proofreading and copy-editing manuscripts to prepare them for publication.

Key Skill: Adding that final touch of class to everything we produce.

Raymond Reddington

Raymond Reddington

Company Secretary

I was found wandering on the streets of Rochdale and then transferred to Warrington Cats Protection Adoption Centre. After a method acting performance worthy of Brando, I conned my parents into choosing me at the shelter. Named after a fictional criminal mastermind on Sky TV’s The Blacklist, I now only show affection on my own terms – and mostly when motivated by food!

As Company Secretary, my key responsibilities include making unscheduled appearances on Zoom calls; walking across keyboards at inopportune moments; posing for social media; and eating up the company profits in snacks.

In my spare time I like to defend my precious territory; express open hostility to houseguests; and ignore every expensive toy I am gifted.

Key Skill: Mediating when my parents have ‘creative differences’.

NOTICE: In the above photograph, Raymond’s bowtie has been attached to a breakaway collar for safety purposes. 


£149 Press Pack

Become your own PR person, using the Write on Time Ltd Press Pack© to get publicity for your business again and again!

  • 24 story ideas to get publicity for your business – no matter how long you have been trading for
  • A simple tool to help you figure out the best way to pitch your story idea to reporters – giving you the best possible chance of success
  • Written and video instructions on how to write a professional press release, as well as five ready-made press release templates so you can simply fill in the blanks
  • Guidance on how to take or choose the best photos to go with your story, so you have saved the reporters another job. This is really important to deliver the full package to a paper (story and photo) so that you don’t bust their inbox or get disregarded because it’s not professional
  • Expert advice on which media outlets and publications to send your press release or article outline to, so you can be seen in the right places
  • Lessons on reporters’ etiquette, so you get a great reputation for being easy to work with


Get Your Business in the Newspaper


  • Using our expert skills and experience, we will research and write a newsworthy press release about your business (with your full input and consent) to increase your chances of being featured
  • We will take a look at your business imagery and choose the best photos to send out with the press release so that you’ve ticked off another job for the paper, which means your story is more likely to be picked up
  • We will research up to 10 print and online news outlets to pitch the story to that match your business and ideal customers/clients (which is who we are hoping to attract!)
  • We will use our lifetime of contacts to speak to journalists over the telephone to maximise the chances of their outlet publishing the story; then follow up by email to double your chances
  • We will keep our eyes on the ball and let you know about any resulting coverage
  • You keep all copies of the press release to use on your website(s) and social media accounts for added publicity across your online platforms

    This really is a ‘Done for You’ service… you just sit back and wait for the publicity!

    Email to book a FREE 15-minute call to discuss our ‘Done for You’ services


Pick our PR brains

Book your one-hour Zoom consultancy call for just £99

Let’s talk about more ways to promote your business and get cash in the bank!

Email to schedule an appointment at your convenience.


Walking the walk: Write on Time Ltd featured in the national press

Walking the walk: Write on Time Ltd featured in the national press

A couple of weeks ago, Michelle spotted a tweet from the Lifestyle Editor of the Metro newspaper. She shared a rental listing for a flat in London that was too small to fit a bed in it. Michelle replied: ‘Wow, for that price you can get a whole house up north!’ After...

Scale new heights to #ClimbForCats

Scale new heights to #ClimbForCats

Look who's been featured in Pets Business World... Our very own Christian and rescue cat Raymond Reddington; Cats Protection are, once again, challenging people to #ClimbForCats throughout January or during a special weekend on 29-30 January. If you'd like to set...

‘Best Blog of 2020’ national award win for #SheCan365

‘Best Blog of 2020’ national award win for #SheCan365

The Directors of Write on Time - together with their close friend Helen Pritchard - have won a national blogging award for their unique voluntary project which celebrates female entrepreneurs. Helen hosted the #SheCan365 project - challenging Michelle and Christian...

Free 5 Days to Pitch to the Press Challenge

Free 5 Days to Pitch to the Press Challenge

Our FREE '5 Days to Pitch to the Press' challenge is back! Have you lost your 'getting into the press' mojo? Do you want to build on the progress you made in our challenge back in September? Perhaps you started with good intentions, but then life got in the way. It...

Warrington entrepreneurs unite to empower women in business

Warrington entrepreneurs unite to empower women in business

A trio of Warrington business owners completed a unique voluntary project celebrating female entrepreneurs ahead of International Women’s Day (IWD) 2020. In March last year, award-winning online marketing specialist Helen Pritchard challenged PR consultants Michelle...

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365 women. 365 days. 365 stories.

This project is about the nature of women who commit to showing up every single day, 365 days a year – and what CAN be achieved when success is a decision.


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